What your Strategy is to Burry Negative Links?

Generally, here's how we proceed with burying/pushing down negative links on an individual when Googling their name and personal information: (The following plan isn't limited to what is stated as we opt for many more ways to get an online reputation repaired)

1. Search for What's Out There - We perform a search on the client's name in Google by putting his/her name in quotation marks to limit results to exact matches, and try a few variations of the name. Also, we perform a Google Images search on the name. Then, I check all the sites where the client has a profile, and where others might have posted about him/her, such as Facebook, Twitter, Instagram, Flickr, YouTube, and others. While trying a search within those sites, I do a Google search of them. To do a Google search of social media posts, for example, type “‘client name’ site:Facebook.com” in the Google search box.

2. Clean Up the Social Mess -. Starting with social media, if the client is willing, (in most cases, they are because of the situation they are in) we try to delete posts, photos, and videos that have attracted negative impressions. Then, place a request to people who have posted about you on their pages to remove their comments and photos. If they won’t delete a photo, we usually go for the untag option, so at least the client's photo won’t show up in a search on his/her name. You don’t want to show up as linked to them. Also, regularly posting of positive content in a strategic way adds to the efforts of getting a positive online presence.

In the case of news articles, blog posts or other mentions about the client's less-than-stellar history, we usually go for the push-down technique which is performed on Google. In the long run, it’s the best practice to be followed in the search results with the good stuff.

3. Add Positive New Content - Search engines love new content, so we add newer items about the client which rise in search engine results and show up on the first pages when someone searches for the client's name. We ensure that everything we post from now on reflects a new and positive life—posting only positive comments and pictures. We post enough of it so that old bad stuff can drown in the search results of later Google pages. It will still be there, but further down in the results. (It’s important for a client to understand that they don’t think of this as “rewriting the past.”

Usually, an online reputation repair job takes more than 6 months.

What a SEO Company Does For Their Clients

As an internet marketing strategy, search engine optimization considers how search engines work, what are the keywords people searches for by typing into the search engines, which search engines are more preferred by their targeted audience.

SEOs work on a wide range of activities which have one goal and that is to make your site more famous. For an overview, there are three major things that a search engine optimization company does for their clients and they are:

•     Create content
•     Build high quality links with Good DA, PA authority sites
•     Analyze results and adjust algorithm accordingly.

Nevertheless, there are many people who actually want to know how these work because they are looking to hire one and for them knowing just the overview are not enough. They need to know in detail because their company's future is at stake.

The search engine optimization company work on this, and here are some of the things that a search engine optimization company focuses on.

The very first thing that an SEO does is research and analysis on the company that wants to hire them. Every company, firm, and industry are different and there are so many variable to look into while working for each of them. This is one of the reasons why they do not make any kind of guarantee to the people who hire them, because what worked for one client may not work for the other. They do not keep a fixed formula for everything but at the same time they don't go ahead and work without a plan.

The next step after their initial research and analysis is to redesign the website. There are many websites which try to include in a wide range of topics and because of that they look very chaotic and haphazard. SEOs redesign such websites so that when people search for it, they get optimum results and are not overwhelmed by the chaos. Another important task that SEOs do is to check the overall coding of the website. This can vary from site to site, and because of that, some sites can have some minor coding changes and some sites get major coding changes.

Another aspect that they focus on is the web advertising of your company. Wherever there is a mention of your company, there must be a link to the website as well. This way people can see for themselves how your company is and how it works.

So, these are some of the basic things that a search engine optimization company for that matter does for their clients. If you hire any, then make sure they render you almost with the same.

Internet Marketing is Becoming the Trendy Concept

The widespread use of the internet for various purposes has given rise to the concept of internet marketing. It is often referred to online marketing also. The concept involves the promotion of the goods or services using the internet as the effective medium to connect with the target audience. The audience at large is always looking for means which can offer them easy shopping or redeeming of gifts or coupons. Internet served as that effective medium so much so that it has become a household name in the recent years. Now people can connect with the suppliers or clients using the online means of communication.

The various tools of internet marketing are catching pace in the market due to the impressive results achieved by employing such services. The clients can get a chance to connect with their target audience directly. The message can be directly shared with the audience and the feedback can be immediate. Hence the pros of internet marketing are immense and the popularity of the same clears the point vividly.

Mobile is also an effective tool for this format since mostly the internet related activities are carried out using the mobiles. Hence the websites are designed which are fully visible on all the devices so that any constraint can be avoided. The higher return on investment can be achieved with careful planning of the launch of the internet activity.

To increase the traffic to the website, internet marketing can prove to be an excellent tool. This in turn, will automatically help the companies to achieve the results which they desire. The many benefits of internet marketing are appreciated by the clients also. Hence they look for the service providers who can enhance their web activity and help the website to get a better appearance in the search pads like Yahoo, Bing and Google.

This New Update from Google Giving the Priority to the Local Services

Whenever you try to search on Google it always tries to gives best possible search results that are relevant to you and to deliver better results to the searchers Google always comes with a new algorithm update.

According to the Google one out of fives searches are related to the local services. To serve the local customers in a better way, Google has come with the new location based update to give better search results. To improve the user experience, your location determines the country specific results for you across the Google search and maps. Previously all these things were handled through the “country code top level domain name” (ccTLD) e.g. if you are in India then you will use (google.co.in) and for UK you will see all results under (google.co.uk) or you may have typed the country specific domain in your browser.

With the new update from Google it will show the search results based on your location on across its platforms such as Mobile Web, Google app for iOS, desktop searches. In order if you change the ccTLD in your browser it will only displays results based upon your country location. In case if you travel from one country to another country your search results will automatically changed according to the country location you are in.

If for some reason you don't see the right country when you're browsing, you can still go into settings and select the correct country service you want to receive. In addition, Google is displaying in the bottom of search result page for which country services you are currently using.

This update will help ensure that you get the most relevant results based on your location and is consistent with how Google already manages our services across a number of our other platforms. For more details visit Google blog.

Get Rid of Top SEO Myths and Continue with Quality Work

In the world of Internet marketing and search engines, the SEO is the key to get success of your business. Now a day’s everybody beats to their competitors and stand on top position.

Every year Google come up with its new updates and algorithms, during every update most of the SEO experts looks depress and deep trouble.  So, we would highly recommend to every SEO expert that given below SEO Myths You Should leaves behind in 2017.

1.    Focus on conversion rate instead of trying to show up everywhere

2.    More pages means better results

3.    Stop buying spammy looking domains

4.    Meta tags will boost your rankings

5.    Content quantity over quality

6.    No need for a blog on Website

7.    Link building is dead

8.    EMD help rank for a desired keyword

Above top SEO Myths you should leave in behind in 2017 and need to focus on quality. If you have some other suggestion then you can share in a comment section, and tell us how it has worked for your business.